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Ride with Sully is an authentic outdoor adventure channel built around authentic, real experiences on the water, snow, and trails.
Content includes POV surfing and snowboarding, gear reviews, surf checks, e-MTB sessions, fishing trips, and emergency response to fire incidents. Authentic outdoor adventures, gear reviews, and real-world experiences—presented in a genuine, unscripted style.
Content Pillars
| Pillar | Format |
| 🏄 Surfing POV | Long-form 4K vLOGs, Shorts, surf checks |
| 🚵 Mountain Biking (e-MTB) | POV trail rides, gear reviews |
| 🏔️ Snowboarding POV | Trail vLOGs, destination / holiday content |
| 🔥 Firefighting | Real incident footage, behind-the-scenes |
| 🚁 Drone footage | Equipment reviews & vLOG integration |
| 🎣 Fishing | Fishing vLOG sessions, lake/beach content |
Channel Overview
| Metric | Value |
| Subscribers | 1,230 |
| Total Channel Views | 310,000 |
| Total Videos Published | 355 |
| Publishing Cadence | 8-10 videos/wk |
| Channel Status | Monetized & growing |
Performance — 90 Day Avg
| Metric | Value |
| Views | 143,679 |
| Watch Hours | 2,847 |
| Likes | 3,883 |
| Comments | 561 |
Audience Demographics
Gender
| Gender | % of Viewers |
| Male | 88.8% |
| Female | 11.2% |
Age Groups
| Age Group | % of Viewers |
| 65 plus | 15.4% |
| 55–64 | 25.4% |
| 45–54 | 26.0% |
| 35–44 | 17.1% |
| 25–34 | 13.1% |
| 18–24 | 1.9% |
| 13–17 | 1.1% |
Key Insight: 83% of viewers are aged 35–64 — a high-income, high-spending-power demographic with deep interests in outdoor gear, adventure sports, and quality equipment.
Top Geographies (by Views)
| Country | Views | Watch Hours |
| 🇦🇺 Australia | 175,508 | 7,222 |
| 🇺🇸 United States | 34,963 | 715 |
| 🇬🇧 United Kingdom | 5,591 | 165 |
| 🇳🇿 New Zealand | 5,393 | 240 |
Top Performing Content
| Video Title | Views | Video Type |
| How I Handled SURF RAGE – Was I in the Wrong? | 18,198 | Long form |
| DJI Avata 360 vs Antigravity A1: Which is better? | 16,502 | Short form |
| DJI Avata 360 vs Antigravity A1: Compare The Pair! | 12,930 | Long form |
| Surf Rage Follow-Up: What I Got Wrong & What I Learned | 9,191 | Long form |
| SHARK Sighting SURF Breaks | Our COASTAL Cruise | 8,390 | Long form |
| POV SURFING: Solo Storm Session | 7,652 | Long form |
Proven Sponsorship Vehicle: The “Surf Rage” series — emotionally-driven, narrative storytelling — is the channel’s top-performing content (27,000+ combined views), making it an ideal vehicle for brands seeking authentic, narrative-led integration rather than a quick product flash.
Traffic & Discovery (90 Day Avg)
| Traffic Source | Views |
| YouTube Shorts feed | 73,480 |
| Subscriber / Home feed | 32,148 |
| YouTube Search | 6,768 |
| Suggested / Related Videos | 3,998 |
| External URLs | 2,826 |
Partnership Opportunities
Ideal Brand Categories
- Action cameras: equipment reviews & real-world use
- Surfboard & wetsuit brands: Gear reviews, POV use, vLOG integration
- Drone equipment: Hands-on comparisons (proven top performer)
- Mountain bike gear & apparel: Trail ride and vLOG integration
- Snowboard equipment: Seasonal vLOg content and integration
- Outdoor & adventure apparel: Worn authentically in real environments
- Ocean & marine products: Surfing, fishing, jet ski content integration
- Fishing gear & tackle: Trip and vLOG integrations
- First responder & safety gear: Authentic firefighter credibility
Why Ride with Sully?
- Authentic, not influencer. Sully is a working firefighter who lives the lifestyle — no manufactured content.
- Niche-dominant audience. 88.8% male, 83% aged 35–64 — mature, engaged, and financially capable buyers.
- Consistent output. ~10 videos per week across Shorts and Long-form ensures regular brand touchpoints.
- Multi-sport reach. One channel covers surfing, MTB, snowboarding, firefighting, and fishing — partners get cross-sport exposure.
- ANZ + US reach. Strong Australian base with significant US and UK secondary audiences.
Partnership Formats Available
- Dedicated gear review or comparison video
- Product supplied content
- Integrated mention within POV/adventure content
- Shorts product spotlight
- Affiliate / discount code placement
- Playlist / series sponsorship
- Giveaway / audience activation
* Rate Card and Collaboration available on request
Contact info
Email: ridewithsully@gmail.com
yT Channel: youtube.com/@RidewithSully
Web Site: www.ridewithsully.com
Instagram: @ridewithsully
Facebook @ridewithsully
TikTok: @ridewithsully
RIDE WITH SULLY | "Welcome to the Crew" 